GreaterChattanooga

Strategic Plan

Goal One: Improve lives in our community by serving as a bridge between non-profits and the resources needed to establish and sustain quality programs and services.

Strategies:

• Provide funding for a broad range of efforts through the Fund for the Chattanooga grant program.
• Identify unique roles that the Foundation can fulfill to address community needs.
• Provide technical assistance an strategic advice to non-profit organizations.

Goal Two: Strengthen opportunities for young people in Greater Chattanooga to fulfill the dream of a college education.

Strategies:

• Strengthen the perception among high-school students that attending college is possible, regardless of financial need.
• Encourage college graduation by scholarship recipients through on-going support programs. Increase funding for youth who want to attend college.

Goal Three: Encourage and inspire giving among current and emerging generations of donors.

Strategies:

• Promote charitable giving that is easy and efficient by providing consistently high-quality donor services.
• Provide strategic advisory services to donors to maximize the impact of their giving.
• Develop programs to target next-generation donors.

Goal Four: Heighten the Foundation’s visibility and reputation as a significant contributor to the community.

Strategies:

• Position the Community Foundation as the “go to” place for donors and non-profits working to make Chattanooga stronger.
• Inform target audience of how the Foundation serves the Greater Chattanooga community.

Goal Five: Model organizational excellence.

Strategies:

• Ensure corporate stability through succession planning.
• Align foundation resources with strategic goals.
• Continually enhance and diversify board and staff capacity.